Fall weekends in Madison mean that it is time for some Badger football. Whether you’re a die-hard fan or just in it for the atmosphere, game day transforms the city into a sea of red and white. From tailgates and traditions to the roar of Camp Randall Stadium, there’s nothing quite like experiencing a Wisconsin football Saturday.
Home games are held at Camp Randall Stadium, close to the University of Wisconsin campus and Madison’s near west side. The stadium’s namesake is due to the fact that the facility rests on the land that was once a Union Army training camp (also called Camp Randall). It has been a fully-functioning stadium since 1917 and has been home to the Wisconsin Badgers since 1895. It is the seventh-largest and oldest stadium in the Big 10 Conference.
The first step to attending a Badger game is choosing a game to attend at home. The 2025 season kicks off August 28th at Camp Randall vs. University of Miami and runs through November 29th. View the game schedule on the Wisconsin Badgers website and find a game day that you can fit into your calendar.
Tickets can be purchased directly through Wisconsin Athletics, although there are many third party options where you can purchase tickets through season ticket holders that might not be able to attend a particular game. Tickets can range from $75-550 depending on seating section.
The stadium offers a variety of seating options, from student sections and general admission to premium seating and suites. The student section, known for its energy and spirit, is located in the south end zone, while alumni and general fans fill the sidelines and upper decks. For a detailed look at seat locations, pricing tiers, and amenities, fans can view the official Camp Randall seating chart on the Wisconsin Badgers Athletics website. It’s the best resource to find your section, plan your view, and make the most of your game day experience.
Camp Randall enforces a clear bag policy to ensure a safe and efficient entry process for all fans. Each guest is allowed one clear bag no larger than 12" x 6" x 12", or a one-gallon clear plastic freezer bag. Small clutch purses no larger than 4.5" x 6.5" are also permitted. Backpacks, purses, and other non-clear bags are not allowed, and all bags are subject to inspection. Fans are encouraged to review the full policy before game day to avoid delays at the gate.
Getting to a Badger game at Camp Randall Stadium is part of the fun, but it’s best to plan ahead. Parking near the stadium is limited on game days, with many lots reserved for permit holders. Public parking ramps downtown and on campus are good alternatives, though they fill quickly. Many fans skip the hassle by using hotel and park-and-ride shuttles, biking, or walking from nearby hotels. Rideshare services are also popular, with designated drop-off zones. Whether you’re driving or not, arriving early ensures you’ll have time to soak up the pre-game atmosphere.
The appropriate attire for any Badger fan is red and white, whether it be a jersey, striped overalls, Bucky hat, or a simple tee or hoodie with a “W” on it. If you’re in town looking to grab your “fit” before the big game, you can purchase apparel at University Book Store, Bucky’s Locker Room (at Camp Randall), and various shops at State Street and nearby shopping centers like West and East Town Mall and Hilldale Mall.
Tailgating before a Wisconsin Badgers football game is an experience in itself. Hours before kickoff, fans gather around Camp Randall Stadium to fire up their grills, play cornhole, and enjoy classic Wisconsin favorites like brats and cheese curds. It’s a lively, family-friendly atmosphere filled with music, laughter, and red-and-white pride. Whether you're a student, alum, or visiting fan, you'll find a warm welcome and contagious energy that makes Badger tailgating a must-do part of game day in Madison.
Camp Randall Stadium offers a wide range of concessions to keep fans fueled during the game. Classic game day eats like brats, hot dogs, cheese curds, and nachos are available throughout the stadium, along with local favorites like Culver’s ButterBurgers and Babcock Hall ice cream. You’ll also find options for beer and hard seltzer at designated stands, plus vegetarian and gluten-free items at select locations. With plenty of variety, there’s something for every fan to enjoy while cheering on the Badgers.
Badger football games are packed with traditions that turn every game into a high-energy experience. One of the most iconic is “Jump Around,” when the entire stadium bounces to the House of Pain hit between the third and fourth quarters—it's a must-see moment that shakes Camp Randall. Fans also love watching Bucky Badger lead the crowd, often doing push-ups for every point scored. The UW Marching Band puts on a spirited halftime show and closes the game with the beloved “Fifth Quarter,” where fans stick around to sing, dance, and celebrate. These traditions make Badger games unforgettable, whether you’re a first-time visitor or a lifelong fan.
After a Badger game, fans often keep the excitement going at some of Madison’s most popular hangouts. Much of downtown, with popular corridors like State Street and the capitol square becomes a lively hub, with bars and restaurants near campus like State Street Brats, Dotty Dumpling’s Dowry, Nitty Gritty, and Wando’s filling up fast. On the capitol square, Wisconsin-inspired eateries like Tipsy Cow and The Old Fashioned. For those looking to enjoy a view of the lake and a more relaxed vibe, the Memorial Union Terrace is a classic post-game destination, especially in early fall. Whether you're celebrating a win or just soaking up the atmosphere, there’s no shortage of places to keep the Badger spirit alive.
From jump-around moments to post-game celebrations, Badger football is more than just a game—it’s a Madison tradition. Whether you’re cheering from the stands or soaking in the energy around town via television at a sports bar, a football weekend here in Madison is sure to leave you with unforgettable memories and a strong dose of Badger pride.